What Dating Teaches Us About Face-to-Face Sales Meetings [INFOGRAPHIC]

by cbadmin | Jul 23, 2021 | Growth Hacking

Meeting a potential customer in person for the first time is a lot like going on a first date. After coming across each other online and a lengthy back-and-forth through emails, calls, chat, and social media, both you and the prospect finally decide to meet...

The 3 C’s of Selling to the C-Suite and Closing Large Deals [INFOGRAPHIC]

by cbadmin | Jul 23, 2021 | Growth Hacking

The C-suite remains a key audience for B2B sales, despite the massive shifts in the business buying landscape we’re experiencing lately. Around 64% of C-level executives (versus 24% of non-C-suite employees) act as the final decision maker in B2B purchases. In...

The 5 Success Factors of Multi-Channel Marketing Revealed [INFOGRAPHIC]

by cbadmin | Jul 21, 2021 | Growth Hacking

Multi-Channel Marketing Process is a way of communicating via different online and offline channels. It runs through a marketing automation tool that converges calling, sending emails, social networking, web, and mobile into a single yet most effective marketing...

5 Trends that Will Drive Tech Tradeshow ROI in 2018 [INFOGRAPHIC]

by cbadmin | Jul 21, 2021 | Growth Hacking

Another year, another round of tradeshows. Whether it’s Dreamforce or a local industry meetup, tech marketers rely on live events to help them generate leads and drive revenues. But, like any other widely-used tactic, tradeshows tend to produce varying levels of...

10 Undeniable Ways Mobile is Reshaping B2B Marketing [INFOGRAPHIC]

by cbadmin | Jul 21, 2021 | Growth Hacking

We’ve seen how the B2B buying process has changed and how the conversion funnel has evolved along with it. Mobile drives a huge part of this shift. It makes the nonlinear, self-directed buying journey possible by making information and engagement available at the...

A B2B Guide to Winning New Customers and Repeat Business [INFOGRAPHIC]

by cbadmin | Jul 21, 2021 | Growth Hacking

Much ink has already been spilled on the topic of customer acquisition vs. customer retention. Conventional marketing wisdom holds that retaining current customers is way easier, cheaper, and better than attracting new ones. But the fact remains that you need to...